Branded & Commercial

Big Water Challenge

A 7-part miniseries following Mrs. Williams and her fifth-grade class as they participate in the Cal Water H2O Challenge.

Release Date
April 2017
Cal Water X DoGoodery

The BIG Water Challenge

We were tasked with figuring out a compelling way to communicate impact for one of Cal Water's marquee CSR programs, the Cal Water H2O Challenge; a project-based, environmentally-focused competition for classrooms, grades 4-6. Over the course of 3 months, we followed Ms. Williams and her fifth-grade classroom in Salinas, CA as they worked on a water testing project to get to the bottom of why some of their school water fountains tasted different from bottled water.

Ms. Williams (Salinas, CA)
Ms. Williams 5th Graders competing in the Cal Water H2O Challenge

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